Presented by: Nick Peters, IT Director Holmes Oil Company | Steven Rodgers, VP Sales, HAVI Global Solutions
Customer expectations for a robust and exciting in-store experience continues to evolve as they find more and more friction in their shopping experience. In this session you’ll hear from a food service expert who will share insights into how the Internet of Things (IoT) and other store system initiatives have become part of customer experience priorities and companies strategies. Cashierless checkout solutions are certainly among ways retailers are working to reduce friction. Hear from a convenience/petro leader whose company has implemented such a solution. Their journey toward implementation hasn’t happened overnight, rather they used a deliberate approach to test and learn with friends and family.
- Outline what retail friction is and why it needs to be addressed
- Compare how different companies are starting innovation projects focused on reducing friction
- List the considerations that go into developing a new customer experience roadmap
Download the presentation deck below or watch the video: